Martha Kyrillidou runs a consulting company, QualityMetrics, LLC, from Silver Spring, MD. She consults in management, evaluation, assessment and R&D activities. She helps libraries respond to customer needs through the development of user-focused services and culture that enhance the user-experience. Martha holds a PhD in library and information science from the University of Illinois at Urbana-Champaign, and an MLS and an MEd with specialization in evaluation and measurement from Kent State University.